At TheFamily, we believe that anyone can become a great entrepreneur. Find more info here: http://www.thefamily.co/
The video version of this talk is here: https://www.youtube.com/watch?v=ZUbVtVc8OAA
You can find the slides here: https://fr.slideshare.net/_TheFamily/thefamily-startup-mindset-the-founders-dilemma-by-oussama-ammar-partner-at-thefamily
This talk is given by Oussama Ammar, cofounder and partner at TheFamily.
The main reasons why startups fail come back to a problem between founders. Choosing a cofounder is the most important decision you will make when starting your company. It’s even more important than your project: projects can change, but what can’t change is people. If you’re not working with people who are going through the same learning curve as you, you can’t achieve anything. This conference explains how to find the right people, develop your trust in them, and keep your communication transparent and your goals aligned.